Blog

The Market Is On Sale—Don’t Miss This Moment

Warren Buffett once said,

“Be fearful when others are greedy, and be greedy when others are fearful.”

Now hear me—this ain’t a political thought. It’s a prosperous one.

With all the volatility, emotion, and panic swirling around the market, there’s opportunity sitting right in front of us—especially if you’ve got cash chilling in a savings account, doing absolutely nothing for your future.

Right now?

Businesses are going on sale.

Just like we rush to catch Black Friday deals or Cyber Monday steals—buying things that often become long-term liabilities—we need to apply that same energy when the stock market goes on sale.

Let’s be honest.

• We get emotional when the market dips.

• We panic with the crowd.

• We hold tight to fear while the wealthiest among us are moving with strategy.

But here’s the truth:

This season of uncertainty is actually a setup for your financial freedom—if you play it right.

This is a moment of wealth transfer.

Not just from the impatient to the patient—but from the reactive to the intentional.

The Where Factor:

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1. Where Are You Now?

• Do you have cash sitting idle in a savings account?

• Are you watching the news more than watching your portfolio?

• Are you waiting for “the perfect time” while missing the opportunity right in front of you?

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2. Why Does This Matter?

• Because markets are driven by emotion—but wealth is built on education and execution.

• Because “generational wealth” isn’t just a buzzword—it’s a long game.

• Because seasons of fear often hold the seeds of prosperity—if you know what to look for.

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3. What Should You Do Today?

• Get with a financial advisor. Ask real questions. Get real strategy.

• Start small, start smart. Whether it’s buying whole shares of solid companies or fractional shares of brands you believe in—just start.

• Educate yourself. Block out the noise. Build your plan. Play the long game.

Your actions in seasons like this aren’t just about money—they reflect your mindset:

• Safety & Security: Investing during downturns can secure your future stability.

• Esteem: Making informed decisions builds confidence and ownership of your financial journey.

• Self-Actualization: Strategic investing allows you to fund purpose, impact, and legacy—not just expenses.

Here’s your challenge:

1. Shift your mindset from fear to opportunity.

2. Evaluate your cash—what’s sitting still that could be working for you?

3. Take action: Schedule a conversation with a licensed financial advisor.

Because while many folks are panicking, power players are licking their chops—buying businesses and stocks at a discount.

They understand one simple truth:

What goes down often comes back up—stronger.

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Key Takeaway

“The Bible says, ‘My people perish for a lack of knowledge.’ This is that knowledge. This is that moment. The market is on sale—don’t miss it.”

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“Two Books, One Mission: Your Guide to Clarity and Purpose”

Ready to take the next step in redefining your goals and gaining clarity? Discover the tools and insights you need with my books:

📖Where Why What: Unlock the Secret to Clarify Your Goals – Learn how to clarify your vision, take intentional action, and achieve your dreams.

📖 The Where Factor: From Adoption to Entrepreneurship – A powerful book aligning past, present, and future for success.

– Don’t wait—Start your journey today:

https://linktr.ee/thechrischaney

The Philosophy Behind the Blog

In a world flooded with advice, hustle culture, and shortcuts to success, we rarely stop to ask:

“Where am I going? Why does it matter? What am I doing about it?”

This blog was born out of that question—and the desire to help others navigate life with more clarity, purpose, and ownership.

Every post in this series is anchored in one truth:

You can’t build a meaningful life or business without first defining your “Where.”

Most people live by accident—driven by distraction, pulled by fear, and overwhelmed by expectations. But the people who live with clarity? They’re different. They move with intention. They build legacy. They stand out.

This blog is about helping you become that person. One post at a time.

At the heart of every blog is the tool I live by and teach daily:

The Where Factor

A simple but powerful framework that asks:

1. Where are you going? (Clarity of vision)

2. Why is it important? (Purpose + conviction)

3. What are you doing right now to get closer to it? (Intentional action)

It’s how I structure conversations, decisions, growth, and even this content. Whether we’re talking career moves, emotional intelligence, DEI, or gym accountability—it all flows through the same lens.

In each blog, I explore different areas of life, leadership, and personal development—but always through a consistent theme:

Clarity of Vision

Standing out starts with knowing what business you’re really in.

Working to work isn’t the same as working to live.

Showing up for others often leads to showing up for yourself.

Ownership and Responsibility

Don’t just boycott—buy.

Don’t just consume—invest.

Don’t just react—respond.

Don’t just ask for access—own the building.

Spiritual and Emotional Growth

The enemy’s strategy is always resistance.

The greatest distractions often come before the biggest breakthroughs.

Familiarity can block growth—but keep growing anyway.

What Makes This Different?

I don’t write for clicks.

I write for impact.

This isn’t theory—it’s application.

This isn’t fluff—it’s framework.

I’m not here to just motivate you—I’m here to help you make moves that matter.

Every post will challenge you to think deeper, choose wiser, and live bolder.

Key Takeaway:

Your “Where” doesn’t define where you start—but it determines where you end.

Define it. Pursue it. Own it.

And let this blog be your weekly compass as you do.

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📖Where Why What: Unlock the Secret to Clarify Your Goals – Learn how to clarify your vision, take intentional action, and achieve your dreams.

📖 The Where Factor: From Adoption to Entrepreneurship – A powerful book aligning past, present, and future for success.

– Don’t wait—Start your journey today:

https://linktr.ee/thechrischaney

If You Can’t Handle Your Heroes Being Human, Don’t Ask for a Mentor

Let’s get straight to it.

If you can’t handle your heroes being human, don’t ask for a mentor.

We live in a world where people are quick to idolize success stories but just as quick to cancel someone for being flawed, real, or imperfect.

But mentorship—real mentorship—isn’t about finding someone flawless. It’s about learning from someone who’s made mistakes and is still standing.

Many entrepreneurs start their journey looking for a guru, a hero, a perfect example—but what they really need is a guide who’s honest about the grind, the missteps, and the bounce-backs.

Here’s the issue:

• If you expect your mentor to be perfect, you’ll be disappointed.

• If you can’t handle real stories with real flaws, you’ll miss the real lessons.

• If you’re more focused on image than insight, you’ll never grow.

Mentors are not superheroes. They’re survivors.

They’ve been through what you’re going through—and they’re willing to give you the roadmap.

Let’s break this down using the Where, Why, What framework:

1. Where Are You Now?

• Are you searching for the perfect mentor but rejecting anyone who shows cracks in their armor?

• Are you avoiding guidance because you saw a flaw in the person giving it?

• Are you idolizing leaders instead of learning from them?

2. Why Does This Matter?

• Because growth comes from transparency, not perfection.

• Because real lessons are found in the mistakes, not just the wins.

• Because expecting perfection is pride—receiving wisdom is maturity.

3. What Can You Do Today?

• Reframe how you view mentorship: Look for authenticity over appearance.

• Embrace mentors who tell the whole story, not just the highlight reel.

• Understand that their humanness is part of the wisdom they’re passing on.

At different levels of your journey, mentorship plays a key role:

1. Esteem Needs: Having a mentor builds confidence—but only if you’re willing to see their journey in full.

2. Self-Actualization: The best version of you is guided by those who’ve been tested, failed, learned, and kept going.

3. Belonging & Growth: You need people in your corner who are real—not perfect—so you know success is attainable, even with flaws.

Here’s your challenge:

1. Reflect on the people you admire. Are you looking at them as humans or heroes?

2. Seek out a mentor whose life teaches you—not just their success, but their story.

3. Be open to the raw, the real, and the uncomfortable—because that’s where the gold is.

Drop a comment: What’s one lesson you’ve learned from a mentor who wasn’t perfect—but was powerful?

Key Takeaway

“Mentors aren’t meant to be worshipped—they’re meant to be listened to. If you can’t handle their humanity, you’ll miss their wisdom. Real growth starts with real guidance.”

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“Two Books, One Mission: Your Guide to Clarity and Purpose”

Ready to take the next step in redefining your goals and gaining clarity? Discover the tools and insights you need with my books:

📖Where Why What: Unlock the Secret to Clarify Your Goals – Learn how to clarify your vision, take intentional action, and achieve your dreams.

📖 The Where Factor: From Adoption to Entrepreneurship – A powerful book aligning past, present, and future for success.

– Don’t wait—Start your journey today:

https://linktr.ee/thechrischaney

Standing Out in a Crowded Market: The Power of Knowing What Business You’re Really In

Entrepreneurs, professionals, and business owners all face the same challenge—how do you stand out in a saturated market?

With competition increasing and attention spans shrinking, the battle isn’t just about getting noticed—it’s about being remembered. Many focus on perfecting their product, refining their marketing, or adjusting pricing strategies.

But the real key to standing out?

Understanding what business you’re actually in.

Most entrepreneurs define their business by what they sell or the service they provide:

• A coach might say, “I’m in the coaching business.”

• A hairstylist might say, “I’m in the beauty business.”

• A restaurant owner might say, “I’m in the food business.”

But that’s just the operation—the vehicle. The real business you’re in runs much deeper.

For example, I operate as a consultant and coach, but I don’t see myself as being in the “consulting business.” I’m in the investment business—investing in people, ideas, my business, my community, and the markets. Every client I work with is an investment in impact, and I expect compounding results.

That mindset shift changes everything.

When you redefine the business you’re really in, you no longer operate transactionally—you operate transformationally.

This is where The Where Factor helps you stand out:

• Where do you want to go? – What is your ultimate vision, beyond just selling a product or service?

• Why is that important? – What deeper impact do you want to create in your industry, community, or customers’ lives?

• What makes you different? – What unique perspective, value, or approach sets you apart in a crowded market?

Let’s break this down:

1. Your Why Drives Everything

People may know what you do, but if they don’t know why you do it, they won’t fully connect with you.

• If you operate with clarity on your deeper business purpose, your energy shifts.

• Your messaging becomes stronger and more compelling.

• Your impact multiplies because people aren’t just buying a service—they’re buying into a vision.

2. Your Where Gives You Direction

If you don’t know where you’re going, you’ll always struggle to stand out.

• Understanding the true business you’re in gives you a roadmap.

• It ensures you’re not just competing—you’re carving out your own space.

• You stop chasing customers and start attracting the right ones.

3. Your What Sets You Apart

The thing that differentiates you in a crowded market isn’t just your product or service—it’s the unique way you approach it.

When you understand your deeper business, your unique value proposition becomes clear.

You create a signature presence that no one else can replicate.

If you want to stand out in a crowded market, take a step back and ask yourself:

• What business am I really in? (Beyond the service, what transformation am I creating?)

• How does this redefine the way I operate? (Am I thinking transactionally or impactfully?)

• How does it clarify my why, where, and what? (Does my brand reflect my deeper purpose?)

When you answer these questions, you won’t struggle to differentiate yourself anymore.

Instead, your brand, message, and business model will naturally attract the right people.

You won’t just be another name in your industry—you’ll be a category of one.

And that’s how you truly stand out.

So, I’ll ask you: What business are you really in?

Take a moment and apply The Where Factor to your brand:

• Where do you want your business to go beyond just selling a product or service?

• Why is that mission important?

• What’s one shift you can make today to stand out in your market?

Drop a comment or share your thoughts—I’d love to hear how you define the business you’re truly in.

Key Takeaway:

Standing out in a crowded market isn’t about shouting louder—it’s about knowing what business you’re really in. When you shift your focus from what you do to why you do it and where you’re taking it, your brand, message, and presence naturally differentiate themselves. Stop competing—start owning your unique space.

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📖Where Why What: Unlock the Secret to Clarify Your Goals – Learn how to clarify your vision, take intentional action, and achieve your dreams.

📖 The Where Factor: From Adoption to Entrepreneurship – A powerful book aligning past, present, and future for success.

– Don’t wait—Start your journey today:

https://linktr.ee/thechrischaney

Read. Reflect. Redefine

The Alchemist

Where: The Purpose of The Alchemist

Paulo Coelho’s The Alchemist is a timeless novel about following your dreams and discovering your purpose. Through the journey of Santiago, a young shepherd searching for his “Personal Legend,” the book teaches that the universe conspires to help those who pursue their true purpose. It’s a story of transformation, perseverance, and self-discovery wrapped in an adventure of spiritual depth and real-world wisdom.

Why: The Importance of This Book

Many people feel lost, unsure of their path, or afraid to take risks. The Alchemist serves as a reminder that clarity comes through action, and life rewards those who have the courage to follow their hearts. Whether you’re an entrepreneur, creative, or someone at a crossroads, this book speaks to the importance of trusting the process and embracing the unknown.

What: Key Takeaways & Actionable Steps

1. Follow Your Personal Legend – Your dreams exist for a reason; they are your calling.

• Action: Write down your biggest dream as if it’s already happening. Visualize it daily.

2. The Universe Helps Those Who Take Action – Once you commit to your path, opportunities will appear.

• Action: Take one step today toward a goal that excites you, no matter how small.

3. Overcome Fear & Doubt – Fear is the biggest barrier to success, but it’s never as real as it seems.

• Action: Identify one fear that’s holding you back and challenge it with an intentional action.

4. Learn from Every Detour – Failure isn’t failure; it’s a lesson on the way to success.

• Action: Reflect on a recent setback. Write down one lesson you learned from it.

5. Listen to Your Heart – Intuition is often the best guide.

• Action: Spend 5 minutes in silence today, focusing on what your gut is telling you about your next step.

6. Live in the Present – The journey is just as important as the destination.

• Action: Identify one way you can be more present today—whether in a conversation, work, or personal time.

Final Reflection

The Alchemist teaches us that our ‘Where’ is already inside us—we just have to be willing to listen and take action. Your ‘Why’ is what keeps you moving forward despite obstacles. Your ‘What’ is the series of small steps you take each day to reach your Personal Legend.

Call to Action

What’s one lesson from The Alchemist that has impacted you the most? Drop it in the comments and let’s build a life of purpose. #WhereFactorReads #ClarityCollection #ReadReflectRedefine

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📖Where Why What: Unlock the Secret to Clarify Your Goals – Learn how to clarify your vision, take intentional action, and achieve your dreams.

📖 The Where Factor: From Adoption to Entrepreneurship – A powerful book aligning past, present, and future for success.

– Don’t wait—Start your journey today:

https://linktr.ee/thechrischaney

Are You Solving Money Problems or Market Problems?

Oftentimes, as business owners, we create our businesses to fix our personal money problems—not to solve market problems.

But here’s the truth:

Your pay is in direct proportion to the level of problems you solve.

In short…

Want more money? Solve bigger problems.

Personal Need vs. Market Need

Many entrepreneurs start businesses out of necessity—to pay bills, escape a job, or create financial freedom.

But when your business is built solely on your personal money problems, instead of serving a market need, it’s harder to:

• Attract customers.

• Scale beyond survival mode.

• Create lasting value that people are willing to pay for.

The market doesn’t care about your financial situation—it cares about who solves its problems best.

Become a Problem-Solver, Not Just a Business Owner

If you want to increase your income, increase the size of the problem you solve.

Here’s how to shift your mindset using the Where, Why, What framework:

1. Where Are You Now?

• Did you start your business to make money, but now feel stuck?

• Are you struggling to find customers who are willing to pay premium prices?

• Are you solving a problem people actually need fixed?

2. Why Does This Matter?

• Because businesses that solve real problems attract demand, opportunities, and high-value customers.

• Because if you don’t solve a big enough problem, you’ll always be chasing money instead of money chasing you.

• Because the best businesses are built around market needs, not just personal needs.

3. What’s Your Next Step?

• Identify a bigger problem in your industry that people are struggling with.

• Refine your offer to directly address that pain point.

• Position yourself as the solution—become known for solving that problem better than anyone else.

The Value of Problem-Solving

The bigger the problem, the more valuable the solution. Here’s how it aligns with Maslow’s Hierarchy:

1. Safety & Security: People will always pay for solutions that protect their financial, physical, or personal well-being.

2. Esteem Needs: Becoming a high-level problem solver elevates your credibility, influence, and income.

3. Self-Actualization: The highest level of business is when you create impact while generating wealth.

Solve Bigger Problems

Here’s your challenge:

1. Write down the #1 problem your business solves.

2. Ask yourself: Can I solve this problem in a bigger, better, or more valuable way?

3. Adjust your focus—build your business around market needs, not just personal financial goals.

Because the more problems you solve, the more valuable you become.

Drop a comment: What’s the biggest problem your business solves right now?

Key Takeaway

“Businesses that thrive aren’t built just to fix money problems—they’re built to solve market problems. Want more money? Solve bigger problems.”

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“Two Books, One Mission: Your Guide to Clarity and Purpose”

Ready to take the next step in redefining your goals and gaining clarity? Discover the tools and insights you need with my books:

📖Where Why What: Unlock the Secret to Clarify Your Goals – Learn how to clarify your vision, take intentional action, and achieve your dreams.

📖 The Where Factor: From Adoption to Entrepreneurship – A powerful book aligning past, present, and future for success.

– Don’t wait—Start your journey today:

https://linktr.ee/thechrischaney

How to Deliver a Powerful Presentation—Even If It’s Your First Time

Imagine this: You’ve been asked to give a big presentation in front of your entire company. You only have 30 minutes, but your slides are packed with information, and you’re not sure if you can cover everything in time. On top of that, this is your first time speaking in front of a crowd. The pressure is on, and you don’t want to mess it up.

That’s exactly what happened to one of my clients. He came to me the night before his presentation, overwhelmed and unsure how to make the most of his time. His biggest enemy? Information overload and lack of confidence—the two biggest villains in public speaking.

I’ve been doing public speaking for over two decades, so I’ve seen these struggles time and time again. I knew exactly how to help him.

Where (Goal): Deliver a powerful presentation that connects with the audience, stays within the time limit, and leaves a lasting impact.

Why (Purpose): He wanted to be seen as knowledgeable and confident, but more importantly, he wanted his message to stick.

What (Action Plan): I gave him three simple but effective strategies to transform his talk:

1. Structure Your Time Wisely (Control the Clock)

Most first-time speakers try to use the entire time slot, but that’s a mistake. Instead, I told him to:

• Use 20 minutes for his main points.

• Reserve 10 minutes for Q&A.

This simple shift made his talk feel more engaging and interactive, rather than rushed and overwhelming.

2. Simplify Without Losing Impact (Clarity Over Complexity)

Instead of trying to cover everything, I had him:

• Highlight only key bullet points on his slides.

• Speak to the details instead of reading them.

• Offer to email the full presentation for anyone wanting more information.

By doing this, his audience could focus on the message rather than drowning in information.

3. Master the Illusion of Eye Contact (Confidence Hack)

Eye contact is a game-changer, but for a first-time speaker, it’s intimidating. So I gave him a simple trick:

• Pick three points in the room—back, left, and right.

• Pick three points on the stage—center, left, and right.

• Move naturally between these points while speaking.

This created the illusion of strong eye contact and instantly boosted his confidence. The audience felt connected, even though he wasn’t staring anyone down.

The next day, he put these strategies to work. The result? Out of all the speakers, his presentation got the best reviews. Not only that—he was invited to deliver the same talk at multiple company locations.

And most importantly? He walked away with confidence.

Public speaking isn’t about perfection—it’s about connection. If you focus on structuring your time, simplifying your message, and engaging your audience, you’ll not only deliver a great presentation, but you’ll also build confidence for the next one.

What’s your biggest challenge with public speaking? Drop a comment below—I’d love to hear your thoughts!

Key Takeaway:

Public speaking isn’t about cramming in as much information as possible—it’s about delivering a clear, engaging message that resonates with your audience. When you structure your time wisely, simplify your content, and master confident delivery, you transform a nerve-wracking presentation into a powerful opportunity. The goal isn’t to be perfect—it’s to connect.

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📖Where Why What: Unlock the Secret to Clarify Your Goals – Learn how to clarify your vision, take intentional action, and achieve your dreams.

📖 The Where Factor: From Adoption to Entrepreneurship – A powerful book aligning past, present, and future for success.

– Don’t wait—Start your journey today:

https://linktr.ee/thechrischaney

Read. Reflect. Redefine

Think and Grow Rich

Where: The Purpose of Think and Grow Rich

Napoleon Hill’s Think and Grow Rich isn’t just a book about making money—it’s about mastering the mindset and principles that lead to success in any field. Hill studied the world’s most successful people, uncovering 13 principles that define the difference between those who achieve their goals and those who don’t. This book serves as a guide to understanding how thoughts, belief systems, and persistence shape reality.

Why: The Importance of This Book

Success isn’t accidental—it’s the result of intentional thinking, a definite purpose, and unwavering action. Hill’s principles teach readers how to reprogram their minds for abundance, making this book a must-read for entrepreneurs, professionals, and anyone looking to break limiting beliefs. If you’ve ever felt stuck or unsure how to take control of your financial and personal growth, this book lays out the blueprint.

What: Key Takeaways & Actionable Steps

1. Definiteness of Purpose – Know exactly what you want. Vague goals lead to vague results.

• Action: Write down your major goal in life. Be clear, specific, and measurable.

2. Faith & Autosuggestion – Your beliefs shape your reality. You must believe in your ability to succeed.

• Action: Repeat a daily affirmation reinforcing your goals and self-belief.

3. Specialized Knowledge – General knowledge won’t get you rich; specialized knowledge will.

• Action: Identify an area where you can develop mastery and start learning daily.

4. Imagination & Decision-Making – Creative ideas and decisive action set successful people apart.

• Action: Spend 10 minutes daily brainstorming ideas to improve your business or career.

5. Persistence & Mastermind Groups – Success requires resilience and the right network.

• Action: Join or form a mastermind group of like-minded individuals to keep yourself accountable.

6. Fear & The Subconscious Mind – Fear of failure, criticism, or poverty holds many back.

• Action: Identify a limiting fear and take one small action to challenge it today.

Final Reflection

Think and Grow Rich is more than just financial success—it’s about redefining how you think, act, and create opportunities. Your ‘Where’ starts with defining your goal. Your ‘Why’ is the reason that drives you forward. Your ‘What’ is the actionable path to get there. This book gives you the framework, but you have to apply it.

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📖Where Why What: Unlock the Secret to Clarify Your Goals – Learn how to clarify your vision, take intentional action, and achieve your dreams.

📖 The Where Factor: From Adoption to Entrepreneurship – A powerful book aligning past, present, and future for success.

– Don’t wait—Start your journey today:

https://linktr.ee/thechrischaney